Monday, 13 June 2016

The Evita Joseph "Clean Your Brush " Campaign

Hi Buddies...

So recently we launched our brush cleaning solutions , that is the Evita Joseph Instant Makeup Brush Cleanser and the Deep Brush Cleanse Solutions. These two wonderful products offer different solutions of cleansing. A detailed review will come soon.

As a Beauty Consultant and Educator , I get the opportunity to meet lots of beauty junkies and the everyday makeup users who have little or no  clue as what to use and how to clean their makeup tools  and brushes and most of them go weeks and even months without cleaning of these brushes. Its very worrying to think that people actually use their brushes everyday without taking proper care of them and hence we launched the Clean Your Brush Campaign .





Clean Your Brush Campaign is a beauty campaign aim at educating the Everyday Gorgeous woman who doesn't know how and what to use to clean their makeup brushes and other tools.  Its very important to clean your brushes because

  • clean brushes help to achieve clean flawless look
  • prevents bacteria build up which may lead to infection on the skin 
  • ensure longevity of your makeup brushes 
and many more other reasons.

Got this beautiful piece from Annette Akye

Got that persistent acne that seems to never stop ? Not washing your brushes might be a cause and  here's why ... Brushes can pick up bacteria from one part of the face and when left on too longs becomes a breeding site . From there an infected brush is simply transferring bacteria from brush onto your makeup itself and then onto your face. 

So as much as you can be sure to , at least , deep cleanse your brushes weekly and then you can do a daily spot cleanse. 

In the next post , i will be be showing in pictures demos of what to use and how to spot cleanse your brushes for on the go. Everyday till the end of June , we will be sharing daily tips on brush cleansing on our Instagram page EJ Beauty Store.

I hope you encourage all your friends to take this exercise very seriously as we clean the tools that brings out the beauty in us.

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